To build a healthy, strong and developed nation, the role of respected teachers in the community is crucial to ensure the rights of students. This issue was raised in this advertisement.

Popular Bangladeshi celebrities Nusrat Imrose Tisha and Chanchal Chowdhury became ambassadors for the Ritu project which aims to ensure mass awareness on ‘menstruation as a normal and natural phenomenon for girls’. As part of this, the renowned duo recently worked in an advertisement for Ritu. The main intention for the advertisement was to increase awareness on menstruation as well as reduce the misconceptions and preconceived notions regarding the topic in order to ensure proper health management for girls.